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Meet our creator of the month of August - Evgeniy!

By Pauline Gaudillat on August 01, 2018 08:30 Featured Authors 0

Hello eÿeka!

"Negativity is the enemy of creativity", once said David Lynch.

This month, we are introducing one of our TOP 20' creator: evgeniylg123.



Tell us a bit more about yourself (what have you done/worked/studied, where do you live, what do you like most about your country/city, what characterizes you the most and anything you feel comfortable sharing) …

Hello everyone! My name is Evgeny Lukashenok. 

Since childhood I loved to draw. When I was 10 years old, I collected pencils and brushes and together with a friend went to take exams in children's art school. The teacher was impressed ... The parents were faced with the fact that I entered that school…

A lot of time has passed.  I was graduated from the St Petersburg art and industrial Academy named after A. L. Stieglitz with a degree in visual communication design. For more than 25 years I have been working as a designer and art director in the best advertising agencies of Moscow and St. Petersburg. I got awards of Russian and international advertising competitions. Among the most significant is gold on The Globes.

Now I am 50 and I still love my profession. I still love to learn something new.  A few years ago, I became interested in Latin dance, where I met my future wife. Before that, there were lessons in public speaking. Maybe tomorrow it will be boxing training, maybe something else…

Last couple of years I have been working as a freelancer. For some period of time I and my wife find it more convenient, due to the birth of a son.

I like traveling.

I like cooking. For me it is a kind of creativity doing which I rest.

How did you find out about eYeka?

Working in the office imposes some restrictions. Almost always the result is a compromise between team members. Sometime someone plays safe. At some point I wanted more freedom, even at the cost of mistakes. I started looking online and found eYeka.

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?

I often change my creative process. Today I can fully focus on one project. Tomorrow I can take two at once and switch from one to another. Today I can write my thoughts, tomorrow draw, the day after tomorrow it can be something else.

But there are moments that are unchangeable. I spend a lot of time to get into the subject.  Then I try to sketch out as many solutions as possible. Next I postpone the contest for some time. Usually the most interesting ideas come after that.

And last but perhaps the most important moment. I read the brief from time to time. Often the solution is already in it.

When submitting an entry, how do you keep positive if it is rejected or not selected as a winning entry?

It's always good when someone else believes in you. For me, such a person is my wife. It so happened that I discovered eYeka almost immediately after our wedding. At first, I was not sure that my wife would appreciate this hobby. Participation in competitions is a time that comes off including the family. Everything happened exactly the opposite. When, despite losing, your loved ones believe in you it's worth a lot.

What would you like to achieve (or have already achieved) with the prizes you will win/have won?

The prizes allowed me to travel more around the world, to spend more time with our baby (now he is a little more than 2 years old)

If you had to describe eYeka in 3 words, what would they be?

Creativity, freedom, drive

Finally, is there anything you would like to share with our creators (secret, tip…)?

I love my job and sometimes I get too involved. But even such an interesting job is only part of life. In the end the result in the creativity would be better if to find time for anything else. I try to think of it when I get too involved.

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Meet our Creator Of The Month Of July - Mike!

By Pauline Gaudillat on July 03, 2018 07:00 Featured Authors 0

Hello eÿeka!

"Creativity is contagious, pass it on", once said Albert Einstein.

This month, we are introducing you to a very talented creator: kdesignmike.

Tell us a bit more about yourself (what have you done/worked/studied, where do you live, what do you like most about your country/city, what characterizes you the most and anything you feel comfortable sharing) …

OK a bit about myself - I’m a 50-year-old father of two teenage boys with my childhood sweetheart of 32years. They are the most creative thing I’ve done. We live on the northern beaches of Sydney Australia which locals call ‘Gods Country’ – home to possibly some of the best beaches in the world. I have a 30-year career in advertising working in some of Australia’s best agencies, both big and small until an opportunity presented itself for me to start my own in 2001. My creative copywriter and I built up our agency for almost 10 years until he suddenly died of a heart attack at work and I decided I also needed to slow down.

Why wouldn’t you when this is your home.

How did you find out about eYeka?

A creative friend of mine told me about eYeka, so I checked it out and decided to have a go. I don’t compete in many contests, I am quite fussy and picky – so I only go for what resonates with me and fits into my interests and lifestyle.

 

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?

I’ve spent my life learning different creative processes from numerous agency modules, but I tend to think long and hard about the problem that needs solving, asking myself questions, what about this, what about that, etc.… I created some creative thinking cards that I put together myself from reading and speaking with old agency legends (they are my go to cards for inspiration). My best advice is go with your gut – if you’ve immersed yourself in the product and understand the problem well, your gut will guide you to the solution. Maybe it’s a combination of 30years experience but I know the moment I’ve done something I think is worthy – it’s the wow moment.

When submitting an entry, how do you keep positive if it is rejected or not selected as a winning entry?

Every creative is precious about their ideas, we always think they are great – so rejection is not looked upon well. You have to believe in your ideas or you’d never complete a job or enter a contest. Everyone is a critic and you have to be your own worst critic. I personally deal with the rejection of not winning by not entering a lot of contests – I have to feel 100% sure about my idea to execute it and enter it.

 

What would you like to achieve (or have already achieved) with the prizes you will win/have won?

I have worked in some great agencies, won awards globally and started my own agency – so I feel like I have achieved anything – starting and building my own agency was the most rewarding and hardest thing I’ve done. After 10 years I no longer run my agency, so I’m doing this because I love ideas and I just like to keep pushing my creativity, it keeps my mind going and at my age that’s a good thing hahaha…

 

If you had to describe eYeka in 3 words, what would they be?

Empowering – Freedom – Competitive

eYeka is a platform that allows you to experience these three words on a global scale.

 

Finally, is there anything you would like to share with our creators (secret, tip…)?

My secret tip is I always carry a pen and paper. My old copywriter always had a sheet of paper and pen in his top pocket and I relied on him many, many times. Since he passed away I’ve had to be a lot more responsible myself. Even when I go for a walk with the dog at the beach I can always jot down an idea or thought, there is always paper and pen on my beside table. If I had a dollar for every time I have jotted down an idea in the middle of the night… Lastly, don’t sit behind a desk looking at a blank piece of paper hoping an idea will come – because it won’t. Go for a walk, have a surf, paint a canvas, draw some surf designs, do some gardening, listen to music… find what works for you.

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Meet our Creator Of The Month Of June - Vincent!

By mirayafi on June 05, 2018 00:00 Featured Authors 0

Hello eYeka!

Be brave enough to live life creatively. The creative place where no one else has ever been – Alan Alda.

This month, we are introducing one of our best creators 2hdesign.

Tell us a bit more about yourself

My name is Vincent, I'm 36 years old and I'm married. I have two children and I live in Verdun in the east of France. I like art in general (Impressionist painting, music, nature with these delicious mushrooms, cooking and graphics). It will be a little over 16 years that I'm in graphics and since my first photoshop everything has changed. I am totally self-taught as in all that I do (music, painting ...). Next to Eyeka with my wife we create and manage "mainstream" websites which are our main activity. I also develop several parallel projects related to graphics. Basically, we are busy but we still find time to participate in the Eyeka contest.

How did you find out about eYeka?

I knew Eyeka by chance while doing Google graphic design searches. In 2012 I tried my first contest which I lost and put the site aside. By chance we fell back on the site in 2016 and we retry our luck with more success this time. Since, we participate as often as we can.

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?

I do not have a particular process. However, once I read the brief with my wife we always start with a little research on the product and the brand. Then I start by experimenting in photoshop and I see if the project hold the road and I take notes, I always choose several routes from the most reasonable to the wackiest, but all does not result often for lack of time. The inspiration can come from everywhere and sometimes has nothing to do with the subject of the competition, it can be a music, when I cook or any other, the important thing is to keep an open mind.

When submitting an entry, how do you keep positive if it is not selected as a winning entry?

It's always frustrating to be honest, especially when you think that the poster or project corresponds to the brief. However, this frustration can become an ally as it helps us push our limits and innovate. Each step is a victory because each time we improve and in the end,  it is the most important. In the field of advertising and graphics, refusals are frequent. This does not mean that the work is bad, but that it does not necessarily correspond to the trends of the moment or the identity of the brand.

What would you like to achieve (or have already achieved) with the prizes you will win/have won?

We do not have a specific goal, but the awards won allow us to change the routine.

If you had to describe eYeka in 3 words, what would they be?

Freedom, Creativity, Challenge

Finally, is there anything you would like to share with our creators (secret, tip…)?

Unleash your creativity and trust yourself. Do not give up a project even if it seems completely crazy or too simplistic. Sometimes it's a mini detail that can win or become a big innovation.

 

Thank you so much Vincent! We can’t wait to see further work from you!

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Meet our Creator of the month Marija!

By mirayafi on May 08, 2018 00:00 Featured Authors 0

Franklin D. Roosevelt once said that “Happiness lies in the joy of achievement and the thrill of creative effort” so stay assured that all your hard work will pay off one day and when that day comes you’ll be at your happiest! This month we want to introduce you our creative community member marijaocokoljic.

 

Tell us a bit more about yourself

In short, I am a communication enthusiast

Be it advertising and brand communications which were my everyday life for over 10 years in agencies like McCann, Saatchi&Saatchi, Publicis, or be it people, friends, family, individuals, groups, the public communicating, I am interested.

Belgrade born and raised, always happy to come back to it from wherever I am travelling. And I do love traveling, and would probably go anywhere and everywhere to see, hear or feel something unique.

How did you find out about eYeka?

From my dear friend Ana Cvetkovic, also an Eyeka contributor. Many of my wins were a team effort.

 

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?

There is no strict process. After that first contact with the brief there is always a research stage, looking around, what has been done, in and outside the category, searching for insights. Then it is a stage of just putting ideas out there, without much limitations, and then filtering them out according to criteria like target groups, brand values, objectives of the brief, campaign ability etc. Sometimes it happens fast, sometimes it takes time to get that one idea you can work with.

Inspiration can be everywhere, you just never know when or what will trigger it. To me it is all about curiosity. If you are curious about the world you live in and the people you live with, locally and globally, you will always have something to kickstart the creative process.

When submitting an entry, how do you keep positive if it is rejected or not selected as a winning entry?

In over 10 years of my advertising experience I can say that I have won some and lost some. It was a part of our job to put our work out there, to be judged on a daily basis. I like to call that experience a boot camp for bruised egos and creative oversensitivity.

 

Even if not selected, the process of getting to it is a win. It is new knowledge, new perspectives, new insights etc. In the end, even if not a winner of a specific contest, it is an idea, it can grow, change, be developed further, transformed.

 

What would you like to achieve (or have already achieved) with the prizes you will win/have won?

Travel, learn, develop my consulting business I am just setting up.

If you had to describe eYeka in 3 words, what would they be?

Let`s try 4 words: opportunity for creative freedom

 

Finally, is there anything you would like to share with our creators (secret, tip…)?

Every project is different so what works here maybe won’t work there. Just be open and give every idea a chance, even if it maybe sounds crazy today. You never know where it may take you tomorrow.

 

Thank you Marija!

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Meet Panos! One of our best creators!

By mirayafi on April 03, 2018 00:00 Featured Authors 0

Hello eyeka!

Creativity is not a talent, it’s a way of operating. We all have an inner wild mind so don’t tame it, express yourself and let all your creativity show! This month, we’re featuring one of our best creators giannopoulos_panos . Scroll down to find out his story!

Tell us a bit more about yourself 

Hello everybody, my name is Panos and I live in Athens Greece. I studied Mechanical Engineering in my home country Greece and then I did my Master’s degree in the UK , in Mechanical Engineering again.

Currently I work as a Product Design Engineer in a Multinational company that is focused on consumer goods.

I am infatuated by the process of creating something out of nothing that’s why I enjoy painting and sketching amongst other things.

I love to travel, experience new cultures and meet different people. I consider myself as a very creative person and I get inspired by so many things I see around me.

I am a self-taught Photoshop user that has never studied graphic arts of any sort :) although because of my work as a Product Design Engineer I collaborate with Industrial designers and Marketeers on a daily basis so I am very exposed to such influences.

eYeka provided me with another channel to express my many thoughts and ideas so eYeka thank you for that.

 

How did you find out about eYeka?

First time I heard about crowdsourcing I googled it and amongst the results, I stumbled upon eYeka. I checked the site out and that was it. My eYeka journey begun. I joined at the end of 2016 but I really got involved in 2017.I didn’t believe that I could actually make some money out of this but after a year and 11 wins I guess I don’t have any second thoughts anymore .

 

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?

Most of the times ideas just pop into my head once I read a Brief. I do a screening on the web just to make sure that something similar does not exist and then I move on to the idea realization.

So, I guess the answer is that I don’t have a specific process.

When submitting an entry, how do you keep positive if it is rejected or not selected as a winning entry?

Ha ha ha, I don’t… I get very frustrated most of the times especially when I believe that an idea/concept that I had was really great.

Well I guess that it’s good thing that eYeka has many active contents most of the time, so I forget the past quickly and I move on towards new idea explorations.

What would you like to achieve (or have already achieved) with the prizes you will win/have won?

I like to travel a lot, so prizes help. I also invested some money on a Wacom Digitizer that I don't know how to fully use yet :) But I guess I will eventually. 

If you had to describe eYeka in 3 words, what would they be?

If I had to describe eYeka in 3 words, that would be: creation, opportunity, self-validation

Finally, is there anything you would like to share with our creators (secret, tip…)?

Hmmm…I guess don’t give up if you don’t win straight away. Just keep on trying. There is a ‘’learning period’’ that helps you understand how to communicate your  ideas better or how to be more precise and effective when you want to get a message through. Just keep on trying.

Thank you Panos! We’re more than excited to see what you can come up with in our next challenges!

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