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Meet our Creator of the Month - marcellszoke87!

By Pauline Gaudillat on March 05, 2019 10:25 Featured Authors 0

This week let’s read more about a Hungarian creator who joined eyeka about a year ago and who won 7 prizes already: marcellszoke87! This gifted graphic designer thinks that “a creative mind can never stop. It’s sometimes blessing sometimes a curse”; he also sees creativity as a big playground, as David Ogilvy said: “the best ideas come as jokes. Keep thinking as funny as possible!”

Tell us a bit more about yourself

Hello, everyone! My name is Marcell. I’m graphic designer, located in Hungary. I studied graphic design and 3D animation. In 2015 I graduated with Master Degree in Animation, since then I’m working for advertising agencies. I designed for some Hungarian and international brands as well. Nowadays my highlighted clients are Henkel, Nestle, Dallmayr, and their sub brands. (If you are interested in, just have a look on: www.craftagency.hu )

Despite the agency work I still use my 3D knowledge: at designing 3D packaging and making animations in Maya and Cinema4D. I’m also keen on sculpting in digital softwares and with my bare hands too.This is the one of my many hobbies.

How did you find out about eyeka?

My friend was the first person who shared with me his story about winning the first prize on eyeka.
I got excited straight away. I like challenges and always search opportunities to compete and challenge myself.

I realized at the first look that eyeka is the platform I was looking for a long time. Great and creative challenges with international brands, and fair, heart-warming prizes!

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?

Yes, I have! First of all I read the brief with eagle eyes. Sometimes two or three times as well. Then I try to step into the consumers or customers’ shoes to feel the real insight what they probably think about products or services. Then I look for inspiration in my close environment: I ask my friends, members of my family. Occasionally I just sit on a bench in the park and listen the pedestrians. (no I’m not a freak stalker) There is a big difference if you ask and get a question or if you just listen and get the natural reactions in real life. Inspiration and great ideas come from the most unexpected way and direction.

Of course, I use the internet to gather inspirations, but keep in mind that this source is always available for everybody and if someone just follow the trend, never be defining the direction of that!

When submitting an entry, how do you keep positive if it is rejected or not selected as a winning entry?

I don’t like to let out a half-done works. So mostly I submit on the last or day before last day!

It’s not because of time wasting It’s about detailing, I really like to use the whole time I got to submit complete design and well described presentations.

As I mentioned I’m working for different clients quite long time ago, so I got used to the rejection already. Everybody has to know that it’s the part of our creative life. Clients are different, requirements and tastes are also. If someone want to be success in this field, that have to be meek, easy going and ready for compromise. Keep positive and learn about your fault.

What would you like to achieve (or have already achieved) with the prizes you will win & have won?

Hmm, it’s all for me! I mean winning a prize is the proof of my “talent” for myself. But It’s also look well in my CV and these eyeka prizes are neon signs for employers in the dark of the job market.

In 2017, I won a bronze Cannes Lion with a great Creative Team, this is the highest prize in my current career. So, the next step is to win a silver or a gold one!

 

If you had to describe eyeka in 3 words, what would they be?

Inspiring, unique, creative-treasure

Finally, is there anything you would like to share with our creators (secret, tip…)?

Tips and Secret:

Always prepare for everything, submit and present the whole scale of your ideas: from the easy understanding to the abstract ones. If you keep this rule you won’t be surprised, you will win!

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Meet our Creator of the Month - AdaWong!

By Pauline Gaudillat on February 05, 2019 12:00 Featured Authors 0

Criss Jami, a young American poet and philosopher, once said: "Create with the heart; build with the mind." And it seems that our Creator of the Month, AdaWong, is a perfect example. Let's know more about this beautiful creator who joined our community... less than 6 months ago! 

Tell us a bit more about yourself…

Hello, everyone. I'm Ada. Born in China and living in Shanghai, I attended a university in China and graduated from the College of Art and Design.

Now I am an independent designer and occasionally write columns. I like many things related to art, such as painting, photography, I enjoy music, I also like all kinds of performances and exhibitions. But I've only been to a few countries and cities. My favorite place is Italy. There are bright sunshine and small tomatoes in summer. When the sun is setting, the color of the countryside is the same as in the picture.

Unfortunately, I haven't been to France. I heard that the Louvre is as good as the Vatican Museum. I will visit it if I have the chance. (I think one of the happiest things in life is visiting exhibitions.) My favorite city is Shanghai, which is a very convenient modern city.

I like to walk around, go to the city or the countryside, I will take equipment to take pictures alone, sometimes go to sparsely populated places, but the pictures taken are excellent. Designing is a lovely job for me, but these are the things that make me happy. I just love it and do it without any purpose.

I accidentally connected to eyeka through the website. I found the design challenges posed by the website interesting, so I decided to enter the amusement park. But it was not smooth at the beginning, the submitted design did not pass the audit, because I have not done graphic design for 15 years, many methods I have forgotten, but after several competitions, I slowly remembered, so it became very smooth later.

I am very happy to communicate with you here. Especially through the feedback of my works, I have learned a lot. Everyone has different ideas, which enlarges my mind. So I like the form of eyeka.

Finally, I would like to share with you the pictures I took when I was young and traveled around, each of which came from different parts of China. I hope you like it.

How did you find out about eyeka?

Um... I don't remember much. It seems that I came in from an advertising link under an English website. After browsing, I found it interesting, so I came to participate in the competition.

 

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?

First of all, I will read the competition brief very carefully to ensure that I understand the design challenges correctly, which is very important. Sometimes I don't have inspiration or design can't go on. I will read the competition brief several times again to find inspiration breakthrough.

The design process is roughly divided into two parts, one is the design concept, the other is the design expression. It usually takes more time to conceive, especially when some design challenges need to be implemented in a particular scenario, which requires the designer to have a full understanding of the scenario. Design is not fantasy, on the contrary, it requires very rigorous means to solve practical problems.

For example, when a design is made, what will people think of it? Are there sufficient conditions for implementation in real-world scenarios? Will the current level of technological development support this idea, etc? All of these need to be carefully considered in the process of design thinking.

I think everyone uses different ways of design expression. What I appreciate most about eyeka is that you don't restrict the expression of designers. Anyone can express their ideas in their own way. It's great. I feel like a fish in the water, not in the desert.

Most of my inspiration comes from my knowledge reserve. Designers need extensive knowledge to support their design ideas. Behind each design adopted, there is a series of knowledge chains. The richer the chain, the more inspiration designers can think of. Therefore, the accumulation of knowledge is very important.

Secondly, the designer should have a sense of position and mission. What position do you stand on to make this design? Do you have a sense of social responsibility and mission? Can you think from the user's point of view? From the design of every product, we can see what kind of person the designer himself is. Among them, the level is not the most important. The most important thing is what kind of heart he is in to do it. Your heart is the most important.

 

When submitting an entry, how do you keep positive if it is rejected or not selected as a winning entry?

I think it's good to do the best you can. The evaluation of art and design has a strong subjectivity. It does not have the standard answer as mathematics does. So the same design is not good enough for one person, but it does not mean that other people think so. So in my eyes, the only difference between design is "appropriate" or "inappropriate", not "good" or "bad".

If I hadn't been chosen as a winner or had been eliminated from the beginning, I would not have looked at myself in the wrong way. I know design, I have my standards, and I know my level better, so I won't be influenced by people's judgment. I'll be happy to be chosen as a winner, but that doesn't mean I'm disappointed to be eliminated. That's my attitude.

 

What would you like to achieve (or have already achieved) with the prizes you will win/have won?

I haven't thought about it yet. I came to the game because I liked them. These competitions have given me a lot of new areas of thinking. If I decide to spend my bonus, I will spend it on something more valuable than playing.

 

If you had to describe eyeka in 3 words, what would they be?

Fun, Challenge, Free Expression

Finally, is there anything you would like to share with our creators (secret, tip…)?

Whatever you do, sincere love is better than everything. Keep your dreams alive. That's my secret.

 

Thank you so much for sharing your story with us AdaWong! 

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Meet our Creator of the Month - Pang!

By Pauline Gaudillat on January 08, 2019 11:30 Featured Authors 0

"The desire to create is one of the deepest yearnings of the human soul", once said Dieter F. Uchtdorf. And this is one of the favourite quotations of our Creator of the Month: Pang! Let's know more about this creator who recently moved from Philippines to New Zealand... What a dream! 

Tell us a bit more about yourself !

My name is Farrah but my friends call me Pang (thus the username). I love making crafts, creating DIY projects and sketching. I graduated with bachelor’s degree in Computer Science. Learning about computers and programming allowed me to take my creativity into the digital world. I shared some of my sketches and artworks ​here​.
My first job in college was game checking where I check the games, play them and create their descriptions and instructions. Because of this, I developed a passion for creating games. This is also the reason why most of the ideas I submit in eYeka are based on gaming.
I live in the Philippines which I consider a family-oriented country. Family is very important for Filipinos that they are compelled to travel abroad and become overseas workers to provide not only for their immediate families but also relatives. This has been the case with my mom. At a young age, I understood the need for money and how the lack of it creates distance.
When I was in college, I failed two of my major subjects and had to extend a year in my studies. Knowing that my family wasn’t financially well-off to pay for extra tuition and allowance, I looked for other means and this is when eYeka entered my life. The winning prize allowed me to pay my tuition and eventually, to graduate in college.
I became involved with the Deaf community since college. I worked as a part-time Deaf interpreter for deaf students who were pursuing Information Technology. From there, I realized my passion to teach. Being involved in the community opened my eyes to a different world and I commited to use my talents to serve others.
After graduating from college, I married my best friend. We have a lovely daughter who has become my new driving force to create and innovate. We used to live with my husband’s parents but after winning another contest, we were able to move out into an apartment.
Right now, my family is in New Zealand and guess what? eYeka is also a part of this momentous achievement. Through the prize money we were able to apply for our visa. I’m going to pursue postgraduate diploma in Information Technology and hopefully, become a teacher and help Deaf people who want to engage in information technology.
I don’t have a lot photos of myself because I’m camera shy. Although I like looking at pictures, I love reading and writing words more. I wrote some stories, poems and reflections in my blog ​here​. I enjoy reading books about self-discovery, spirituality and religious texts. My definition of fun, which might seem odd, is sitting on a corner reading a good book. I love learning about languages and other cultures although I am not very fond of travelling.

How did you find out about eYeka?
I learned eYeka through my bestfriend who is now my husband. He introduced me to eYeka when I was having financial problems after failing my subjects in college. I was able to win my first contest through his account.

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?
Recently, I learned to ask myself these questions before entering a contest:
1.) Will I truly want to spend enough hours or even days to really create an innovative idea or creative entry for this?
2.) Do I have the skills and knowledge to create not only an acceptable entry but an entry worth sharing?
3.) Lastly, how will I help others by joining this contest? Am I joining it because a group of people will benefit the idea? Am I joining this contest to help someone financially through the prize money?
Over the years, I’ve learned that I am more determined and involved to finish a project if I am emotionally engaged with it. Knowing that someone will benefit from what I’m doing gives meaningful purpose to the contest instead of just merely winning.
Then, I write down the important words from the brief. I spend days researching about the Brand (visiting their website and looking at their products and About Us page) and the product they require.
After making an entry, I put myself in the brand’s position and ask myself, “Would I implement this entry if I had the money?”. If I wouldn’t want to implement it, I revise. If I would, I upload the entry and pray for the best.


When submitting an entry, how do you keep positive if it is rejected or not selected as a winning entry?
By appreciating others’ work instead.
I pat myself in the back for doing my best and I look at the winners’ entries. When I do this, I begin to recognize the creativity of every individual and how different minds contribute exceptional ideas. I learn from other people and improve from their contributions.

What would you like to achieve (or have already achieved) with the prizes you will win/have won?
I was able to pay for my college and now I’m a graduate!
I was able to live with my family in a space we could call our own.
And now, I am living our dreams to be in the wonderful country of New Zealand and pursue my studies for the Deaf community.
eYeka has allowed me to be where I am right now. Much more than the prize or recognition, what I would like to achieve from eYeka now is being able to contribute not only good enough ideas but great ideas that will revolutionize the world. Too ambitious? But I believe through eYeka, people like me will be able to make this world a better place through our creative minds.


If you had to describe eYeka in 3 words, what would they be?
Solutions. Improvement. Engagement.
Because eYeka gives solutions to business and societal problems; eYeka helps people to improve in their skills as they join more contests; and eYeka is also a community that helps creators to engage with each other by peeking through their creative thoughts.

Finally, is there anything you would like to share with our creators (secret, tip…)?
Don’t do it for the money​. I joined many contests in eYeka with the intention to win and get money and I lost all of them. But when I do it for a deeper reason (helping my family or helping other people), I create ideas with love and passion and these ideas win.
Never stop learning​. Think outside the box by reading lots and lots and relating the contest to everything you read even if they don’t make sense at first. If you’re not a reader, observe your surroundings. Connect your interests with the contest. Are you passionate about gaming? Or sports? Or business? Learn how the contest can enhance your interest or how your interest can contribute to ideas.
Have faith​. Believe in yourself and believe that you can make an idea that will change the world. I usually listen to uplifting songs like “Hall of Fame” by The Script ft. will.i.am and “Glorious” by David Archuleta to remind myself that I can do it. Even if you lose, even if you barely win, don’t lose heart. Believe in the amazing talents and skills that you were given and use it to help others.

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Meet our Creator of the Month - asunvm

By Pauline Gaudillat on December 04, 2018 10:00 Featured Authors 0

Hi dear eYeka creators!

This month, we want to share with you the story of Asunción, better-known under the name of asunvm. Asunción is from La Linea, Spain, and she joined our community 4 years ago. She is one of our more generous creator... read more about her below!

Tell us a bit more about yourself (what have you done/worked/studied, where do you live, what do you like most about your country/city, what characterizes you the most and anything you feel comfortable sharing) …

I am a teacher in Spain. In my free time I love taking part in creative competitions. I enjoy drawing and photography. Mix both activities is really nice for me.

How did you find out about eYeka?

On Internet. At the moment, I participate in EYEKA competitions and in other websites around all the world.

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?

Firstly, the competition must sound fun to me. I always work on paper. I love drawing. I prepare some pictures with different ideas and then I develop them on my computer. I look for inspiration, above all, reading information related to competitions on Internet. That is really enjoyable. You learn multiple new things. I am very fond of new technologies.

When submitting an entry, how do you keep positive if it is rejected or not selected as a winning entry?

I do not feel upset, I am ok. No problem at all. The goal is to do your best and share ideas. Learning is the objective.

We know that you use your prizes to make donations to UNICEF. This is such a generous and lovely gesture! Can you tell us more about it?

I feel really happy when I win a prize because UNICEF is going to do the best use of it.

Apart from UNICEF donations, do you have another dream you would like to reach with the prizes you will win/have won?

Not really. I take part in competitions to have fun. I really enjoy doing it. Donate my prizes to UNICEF gives me double happiness.

If you had to describe eYeka in 3 words, what would they be?

Fun, exciting and worldwide.

Finally, is there anything you would like to share with our creators (secret, tip…)?

Yes, my main advise: enjoy your contests and try to do your best. Read and learn day after day. Observe around you. Simple things are always great.

Thank you EYEKA for being part of me!

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Meet our Creator of the Month - maulikchandarana

By Pauline Gaudillat on November 06, 2018 10:00 Featured Authors 0

Hi dear eYeka creators!

This month, we invite you to meet Maulik, better known as the creator under the name of maulikchandarana!  Maulik is from Mumbai, India, and he is part of the best creators' very top (1%) of the community. Let's know more about him and get some advices! 

Tell us a bit more about yourself (what have you done/worked/studied, where do you live, what do you like most about your country/city, what characterizes you the most and anything you feel comfortable sharing) …

My name is Maulik. To start off, I’d like to say that for 10 years since I was born I identified myself as a Bombay boy until one fine day the city got renamed officially as Mumbai. One may remember Slumdog Millionnaire - a film that gave a closer glimpse of the city to the world.

I completed my higher studies in the neighboring city of Pune. I hold an MBA in communications management. I started my career in the domain of brand activations and events and it allowed me a good amount of travel across India. Further professional advancement as a brand practitioner gave me wider exposure and more travel opportunities including an international stint in the African nation of Tanzania.

Clearly, travelling is something that I enjoy. To boot, an inherent urge to discover something new, to do something new, to meet new people and to create unplanned experiences characterizes me which makes travel as well as work fulfilling. 

How did you find out about eYeka?

I remember reading an article about how online platforms were directly connecting brands to creative community. Being actively interested in brands, the concept of crowdsourcing was fascinating and I discovered eYeka then. What made me feel great about the platform was the range of brands participating and the well-drafted briefs.

 

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?

I am a talkative person by nature. I use that to my advantage by discussing and talking anything and everything under the sun to gain perspectives, reactions, thoughts, and definitely, insights.

I may put across queries and questions – either directly or indirectly, associated with a particular brief I am working on. I may ask about rituals and behaviours related to the brand if it exists in my market or some similar brand/product/service in my market, if not. The spontaneity of conversations leads to a lot of inspiration and ideas.

I particularly abhor the idea of internet research alone.

 

When submitting an entry, how do you keep positive if it is rejected or not selected as a winning entry?

Not winning doesn’t really disappoint me. Because while winning is great, learning is far important. The fact that I have got exposed to a new brief and possibly, to work on a brand in a different cultural context is an opportunity, and I appreciate that a lot more.

As for rejections, yes, they do make me sad; maybe, upset sometimes. But if I think rationally then it’s obvious that rejections happen when the brief is not clearly understood or the context of requirements has not been assimilated well. So, I appreciate the reasons given by moderators for rejection and sometimes, their efforts to help in understanding better while attempting briefs.

Finally, though, seeing entries of community members with their solutions and learning from them is another take-away as it helps me understand the context and cultures better.  

 

You are the second winner of the “Upcycling 1.1 billion Vehicles”, which was a tough one. Are you committed to this topic? How did you manage to find this idea?

The sheer number of vehicles to upcycle daunted me. I pondered and reached to a conclusion that my solution should be for a larger group of people and not individuals. But the biggest inspiration came from finding a ‘purpose’. I asked, if upcycling is a great initiative for the good of the planet and the environment, how can it be implemented in such a way that it will be good for the people? I dissected what major problems people at large and nations face that need resolution. Ultimately, the planet is not environment alone, it is the people too; and both must benefit. That’s what lead me to the idea – Upcycling for Purpose.

I must mention that the reaction from the brand to my entry makes me proud every time I think about it. Their comment - "This idea shows great promise that we can solve the biggest problems facing the world with creativity and compassion. Very inspirational!" - made me think what brands and powerful ideas can do.    

I will also say here that upcycling is a concept that I had read only in the passing before the contest. But the contest helped me understand it better. I do keep thinking about it at the back of my mind. In fact, I did a small session with my colleagues to discuss the benefits of upcycling and to spread awareness. This is a prime example of how eYeka adds value to lives of community members in terms of knowledge, exposure and of course, the opportunity to create. 

 

What would you like to achieve (or have already achieved) with the prizes you will win/have won?

Well, here goes – I funded a trip to North Korea (yes, you read that right – North Korea!).

Yes, call me crazy, if you must. But it was one of the most profound experiences of my life.

I am still not sure what made want to do it initially but the fact that I actually did the trip only made the ‘explorer’ in me stronger. I was there when US-North Korea summit discussions and talks were at its peak. It gave me views and learnings during a time when things were changing fast in an otherwise isolated nation.

What’s more? I was collecting incredible stories. Who would have thought that I would get to say a hello to Michael Palin (from Monty Python fame) while he was shooting a documentary there? (It premiered on Channel 5 recently). Most importantly, I got to see people of nation about whom I only had impressions from media. I came home with a valuable lesson – “One should not believe all that one sees. But one should also not judge if one does not see at all.”

(If interested, you may want to read and see more about the visit on my blog https://imaulik.wordpress.com/2018/08/25/my-visit-to-north-korea/)

 

If you had to describe eYeka in 3 words, what would they be?

Culture, community and creativity.

 

Finally, is there anything you would like to share with our creators (secret, tip…)?

Give adequate time to the briefs you choose to work on. I am myself guilty of doing rushed research and quick-fix jobs to submit an idea or solution.

There will be times, when you will consciously know that your solution is good but it will invariably fail to impress because it has not been presented well. As if that’s not bad, what can be worse? Possibly, your idea will turn out to be close to a winning solution and yet not be a winner.  

So, allocating time to seriously work on the brief with a proper plan including research and iterations may be a good. Essentially, one should feel proud of the quality of one’s submission.

And of course, meet people and keep talking. Keep travelling. Or do something that you never thought you ever would. 

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