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Create a New Skin & Personal Care Brand

By Pauline Gaudillat on March 07, 2019 15:39 Call for entries 0

Turn heads by creating a new brand designed for urban Millennials’ on-the-go lifestyle!

Does this sound familiar?
.... home -> huddle with work colleagues at the office -> lunch with girl / boyfriend -> pitch presentation -> exercise -> hanging out with friends at bar / restaurant.
Or this?
... home -> meeting at the office -> Client meeting across town -> sandwich lunch on the way to the doctor’s office - > meeting with the boss back at the office -> store to buy some clothing on sale -> back home to help the kids with homework -> dinner with the neighbors.

Add driving, taxis / Ubers, e-scooters & bikes, public transport, an occasional airplane, crowds, waiting in lines, and sometimes sweltering weather into the mix ... Urban Millennials are away from home for most of the day, and these are ‘ordinary’ days!

Globally, Urban Millennials want to look and feel clean, fresh and confident 24/7, and this includes much of the time when they do not have access to a bathroom or shower. 

Our Sponsor would like to create a new brand designed specifically for these on-the-go moments to outperform their current hacks. Can you help?

Create an amazing, new and contemporary brand with a signature product to help urban Millennials rule over their hectic, nomadic, on-the-go lifestyle.

Join now

Jury's Prize

  1. 3,500€
  2. 2,500€
  3. 1,500€

Participate before MARCH 20th 23:59 UTC.

Good Luck!

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Coca-Cola: next gen closure systems

By Mikhail Kachakhidze on February 26, 2019 10:49 Call for entries 0

Food and beverage packaging plays an important and valuable role in our modern daily lives, allowing us to enjoy safe and quality products, yet is concerningly ending up on our streets, in waterways and in oceans. To address this urgent environmental challenge and make litter a thing of the past, last year The Coca-Cola Company announced a global ambition to help create a World Without Waste.

This includes goals to collect a bottle or can for each one it sells by 2030, ensuring that 100% of its packaging is recyclable by 2025, and ensuring that 50% of packaging is made from recycled materials by 2030. As part of this effort, the company is focusing on the entire packaging lifecycle: from how bottles and cans are designed and made, to how they are collected and reused.

Innovation and partnership are at the very heart of this approach, and so we are keen to hear your ideas to help us design better PET plastic bottles. We are looking to crowdsource ideas and innovations for a next-generation sustainable bottle closure system (bottle caps) that remains attached to bottles and can help ensure a healthier, debris-free environment.

Jury's Prize

  1. 3,000€
  2. 2,000€
  3. 1,000€
  4. 500€
  5. 500€

Participate before March 19, 2019 23:59 UTC

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Help Oral B Toothpaste get noticed!

By Mikhail Kachakhidze on February 25, 2019 15:42 Call for entries 0

Help Oral B Toothpaste get noticed!

If you’ve ever considered buying an electric toothbrush, chances are that you know Oral B. It’s a trusted brand with expert credentials. In fact, it’s the #1 brand recommended by dentists.

Oral B has leveraged 50 years of expertise to launch a toothpaste that’s as good as its electric brush in Europe. Last year, Oral B launched its toothpaste in Germany, but 1 year on, most Germans haven’t even noticed! This is partly because people don’t care very much about which toothpaste they buy.

We need your creativity to introduce Germans to Oral B Pro toothpaste so it gets noticed! Can you help?

Create an intriguing, eye-catching poster & headline to introduce Oral B Pro toothpaste to Germans who know the brand, but who don’t know it’s a toothpaste.

Format: poster with a tagline + text explanation

Join the contest now!

Jury's Prize

  1. 1,500€
  2. 500€
  3. 250€

Participate before 4th pf March 07:59 UTC time! 

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Imagine even better coffee products!

By Mikhail Kachakhidze on February 14, 2019 16:42 Call for entries 0

Imagine even better coffee products!

Historically, coffee is one of the oldest and most popular beverages on Earth. Since its origins in the 15th century to today’s Millennials, people have been drinking coffee. The world of coffee spans an incredibly rich variety of crops, cultivation, preparation, service formats and consumption.

NESTLÉ loves coffee, and it works tirelessly to delight people with a large variety of coffee products (espresso, roasted ground, soluble, premium out of home coffee, hot, cold, iced, and for every time of day) across its brands.

These brands have innovated in their own ways, with one over-arching desire: to make the best cup of coffee for coffee lovers or coffee novices around the world. Believe it or not, this means constant innovation! Coffee lovers’ and even occasional coffee drinkers’ expectations for coffee, evolve over time, so it’s important to NESTLÉ to work with them to ensure their favorite coffee fulfills their desires.

The amazing thing about coffee is that it not only tastes fantastic, but it also provides real benefits like mental stimulation & alertness. We want to harness your creativity & coffee experience to make coffee even more relevant for coffee lovers aspirations & lifestyle.

Join contest

Jury's Prize

  1. 1,500€
  2. 500€
  3. 250€

Good luck!

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Imagine a perfect small gift on St. Valentine’s day!

By Mikhail Kachakhidze on February 13, 2019 10:53 Call for entries 0

Imagine a perfect small gift on St. Valentine’s day!

Every year on the 14th of February, the world celebrates Valentine’s Day. Each couple does it in its own way – some organize big surprises and prepare expensive presents, some have a nice dinner together while others prefer not to bother and do not feel like joining this global movement of giving flowers and chocolates.

But even if St. Valentine’s does not play a big role in a couple’s relationship it is hard to ignore this day and often, we just want to delight our loved ones and make them happy. Even if we remember that it is St. Valentine’s today while doing evening groceries in a supermarket.

With the St. Valentine’s day approaching we invite you to think about new ways to celebrate this great day and delight our loved ones with small gifts to show our love and admiration. Can you help?

Join the contest now!

Jury's Prize

  1. 50€
  2. 50€
  3. 50€
  4. 50€
  5. 50€

Participate before Februaru 20th! 

Cheers!

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