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Innovative Garden Hose Storage Solution

By Pauline Gaudillat on April 25, 2018 08:30 Call for entries 0

Imagine the next generation of garden hose storage solution !

Gardening means something different to everyone. A haven for relaxation or nature. A source of pride and reward, watching as your garden takes shape as the seasons go by. Watering your garden is a crucial element for a green and healthy garden.

We are all familiar with PVC hoses, the classic “garden hose” which you can roll up by hand, put on a reel or cart, or that automatically retracts into an enclosed wall mounted case.

Hozelock Superhoze is the latest innovation brought to gardeners that is more flexible, lightweight and easy to use. This “new generation” garden hose is made from innovative fabrics and materials, which allow it to expand and retract giving the user the freedom to easily manoeuvre their hose around the garden without kinks or tangles.

These alternative hose do not behave or store away in the same way that a PVC hose would. Hozelock are looking for your creativity to imagine the next big thing in storage for garden hoses. Can you help?

Create an innovative solution for gardeners looking for a fuss free storage of their new generation garden hose! 

Join now!

Jury's Prize

  1. 3,000€
  2. 1,500€
  3. 500€

Participate before MAY 20, 23:59 UTC. Good Luck!

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Gel-Ocity Illusion TV ad Story

By Pauline Gaudillat on April 20, 2018 15:10 Call for entries 0

Tell us what happens when kids and teenagers can write, erase and re-write.

In an increasingly digitalized world, writing remains the most traditional, but also emotional and creative way to communicate and express yourself. This is even more true for kids and teenagers who still have to use paper and pens in their daily life.

BIC has just launched a new product in its range of writing solutions: Gel-Ocity Illusion. Gel-ocity Illusion is an erasable pen using thermo-sensitive ink that writes, erases and re-writes neatly, while delivering great writing performance. Erasibility gives room for creativity, kindness, fun, etc. and BIC wants to find an original, fun and unique way of communicating it.

We need your creativity to inspire the TV campaign for the next back-to-school period: create a story that demonstrates the Gel-Ocity Illusion erasability feature in a fun and appealing way for kids and teenagers!

Join now!

Jury's Prize

  1. 3,000€
  2. 1,500€
  3. 500€

Participate before May 13th, 23:59 UTC. Good Luck!

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Imagine life and transport in a world where cars drive themselves

By mirayafi on April 19, 2018 14:42 Call for entries 0

Autonomous vehicles are still in the development stage, but by 2030 it will be completely normal to see driverless cars cruising along in the traffic around us. Technological progress over the next ten years will allow the emergence of self-driving vehicles.

Our means of travel have already changed considerably in recent years. Public transport networks have become busier, and new modes of transportation have emerged: electric bikes, carpooling schemes, etc., as well as new ways of accessing mobility by renting and sharing vehicles. In the not-too-distant future, self-driving vehicles will be yet another option available to us, further disrupting our relationship with transport and cars.

What we want to do now is to imagine the future of mobility: project yourself into 2030 and imagine the services and experiences that could be offered with driverless vehicles

Format: Presentation

 EASY SUBMISSION form is active for this contest. 

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Jury's Prize

  1. 1,500€
  2. 600€
  3. 400€

Entries will be accepted till May 13, 2018 23:59 UTC!

Good luck! 

 

 

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Help Oral B toothbrushes stand out among the competition in small retail shops in India.

By mirayafi on April 19, 2018 12:08 Call for entries 0

A lot of people in India shop for everyday groceries in the millions of small neighborhood shops instead of at big retail chains or online. They find a surprising variety of goods, if they know where to look, including Oral B, the “expert” toothbrush brand endorsed by dentists. Oral B is the #2 toothbrush brand in India and has many different brushes on offer.

Our sponsor, Oral-B, needs your help to create a new design for a toothbrush visibility solution to help retailers present the entire range of toothbrushes. For obvious reasons, they’d like Oral B toothbrushes to stand out, to help shoppers find the right Oral B product quicker. Can you help?

Design a new eye-catching, yet practical visibility solution that will make it easier for shoppers to find Oral B toothbrushes in small Indian shops.

Format: Presentation with design and text, max 3 pages.

Join Contest Now!

Jury's Prize

  1. 2,250€
  2. 1,000€
  3. 500€

Entries will be accepted till April 29, 2018 23:59 UTC! 

Good luck! 

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Reimagine hair washing experience!

By Ekaterina Pashina on April 06, 2018 15:37 Call for entries 0

Help us visualize an augmented, multi-sensorial shampoo experience powered by fragrance!

For many Body Care products, women tell us that if they can’t smell it, it’s not working. Fragrance plays a critical factor in how we perceive product efficacy, and is therefore a strong driver in choosing the right product, and enjoying it in-use.

Now think of Shampoo vs Body Care. For most women, washing their hair can be a chore; particularly for those with long hair. 

Our sponsor believes that fragrance can augment the shampoo moment, and transform it for all of us.

In a poster with tagline, re-imagine a multi-sensorial, augmented shampoo experience where fragrance is the star.

Format: Presentation with text and visuals – max 3 pages 

Join  the contest now! 

Jury's Prize

  1. 3,000€
  2. 1,500€
  3. 500€

Entries will be accepted till April 22, 2018 23:59 UTC! 

Good luck! 

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