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Our team of dedicated community managers share the big news of the community and eYeka. Learn more and comment about the best creators, the new contests on eYeka and what happens with your ideas after the end of the contests.

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Design a unique packaging for Nexxus shampoo and conditioner!

By Ekaterina Pashina on October 04, 2017 09:43 Call for entries 0

Design a unique packaging for Nexxus shampoo and conditioner.

Meet June, a 32-year-old modern, sophisticated woman living in the US. She is exposed to all kinds of new products every day, from many different brands who engage with consumers in more ways than ever before. As a result, June has higher expectations for her experiences with products.

“Nature and earth united with science.” 

Founded in 1979, Nexxus brings hair stylists and scientists together, with a rich heritage that merges hair salon experience with science. As you can see from the image above, the current packaging of Nexxus shampoo and conditioner looks nice and premium, but it doesn’t really stand out from competitor brands, create engagement with consumers or add value to their overall experience.

Can you design a new packaging for Nexxus hair care shampoo and conditioner to make them stand out and enhance the experience for consumers in every way, not only on shelf? 

Redesign the packaging of Nexxus hair care shampoo and conditioner to add value to the product experience and bring to life the brand’s proposition.

FORMAT: 2-page PDF

Join the contest! 

Jury's Prize

  1. 2,000€
  2. 1,000€
  3. 500€

Entries will be accepted till October 12, 2017 23:59 UTC!

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Creator of the Month: MUZI from China

By joeylau on October 04, 2017 08:03 Featured Authors 0

Hello, eYeka community! 

As we start to approach the final few months of the year, we would like to introduce you to a creator from China, who goes by MUZI and is inspired by everything she sees around her. Let’s dive right in with October’s Creator of the Month!

 

  1. Can you tell us a bit more about yourself and your story? Fun facts about you?

I studied sculpture in college. After graduation, I traveled to various places in China, oftentimes spending a lot of time in a place if I liked it. So, I did a lot of different types of work like bartending, waitressing in youth hostels, and teaching in remote areas.  I liked all my jobs as they allowed me to meet different people and kept my outlook on life very fresh and interesting. Now I am a freelancer and live in my hometown.

 

  1. What made you interested in design and the creative world? Was there any inspiration or a person who inspired you?

I grew up liking graffiti, and then learned to make sculptures. I do not remember when I started but now I seem to be inseparable from the design. Everything around me inspires me; they make me feel interesting, strange and different.

 

  1. How did you find out about eYeka and why did you decide to join?

I actually joined eYeka in 2012, but I did not submit any creations before 2016. I discovered eYeka simply by doing a Google search of creative contests and then I forgot about it for 4 years.  In 2016, I returned my hometown and did not know what to do. I had a chance to explore eYeka once again and really understand it, then I was attracted to the concept. eYeka has designers from around the world, their ideas are novel and interesting and bring me different creative inspiration. I am filled with new ideas every day.

 

  1. Can you share your creative process with eYeka contests? How can you come up with a great idea?

First, I choose a contest to participate in—if a game does not inspire my ideas on it then I will not join it. I dont have a specific creative process; I just have the idea and do it. The most important thing is to meet a contest that will make us passionate!

 

  1. Is there any tips and tricks you can share with other creators? 

Most of the time I just do what I want to do with the design and create it; actually I am not that good at winning. I prefer to see the comments at the end of the contest, and other designers to give me advice, which helps me improve. The deletion is a very important process. Keep out the not-so-good ideas, find one or two of the most consistent and relevant ideas, and do it.

 

  1. When you submit entries that are rejected, how do you maintain positivity to keep submitting great ideas?

Usually if an idea is rejected, eYeka will give the creator an extended time even if the contest has ended to improve on the idea, so I do not panic. For me, it is usually because of my use of English that the eYeka's reviewers do not understand. :) After all, I am not good at English. The solution to this is to make the more simple in display, and use a short note to express the ideas.

 

  1. What have you been able to do or to achieve with the prizes you have won?

The first prize, I used it to buy a nice computer, because when I first returned to my hometown, the apartment had almost no electronic products at all.

 

  1. If you could describe eYeka in 3 words, what would that be?

Flexible, Challenging, Happy

 

  1. And at last, what advices would you give to new creators? 

Stick to their own ideas, be happy to complete each of their favorite contests. Go out more, maybe inspiration is somewhere around you :)

  

Thanks for the inclusive and encouraging advice! Until next time !

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Create a premium online interactive experience for KITKAT Chocolatory which will delight KITKAT lovers and bring about an emotionally indulgent experience while creating their ultimate break

By joeylau on October 02, 2017 09:37 Call for entries 0

 Help us create the next KITKAT online experience

As we all know, KITKAT is all about making breaks better.  We all love and look forward to break-time and KITKAT is a dear part of it. KITKAT has made breaks even better through the premium KITKAT Chocolatory store experience. The KITKAT Chocolatory offers a unique premium chocolate experience. It’s more than just a chocolate boutique, it’s a coming together of passionate creatives and foodies to create amazing products, music and art experiences through the KITKAT products and packaging in-store. All the KITKAT’s in the Chocolatory are specially handcrafted by the amazing chocolatiers and it’s a unique display of their immaculate craftsmanship. KITKAT Chocolatory is the place for ultimate indulgence! We want your creative talents to help expand the premium KITKAT Chocolatory into an elegant and sophisticated online interactive experience, where KITKAT lovers can have an indulgent break like no other! 

Create a premium online interactive experience for KITKAT Chocolatory which will delight KITKAT lovers and bring about an emotionally indulgent experience while creating their ultimate break!

Check out the brief!  Jury's Prize

  1. 2,500€
  2. 1,000€
  3. 500€

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Invent the next generation of a filter-as-you-pour product that will motivate people to drink more water by making it less boring and an engaging part of their health routine

By joeylau on October 02, 2017 09:32 Call for entries 0

A leading brand’s filter-as-you-pour product allows instant filtration of household tap water when it’s poured into a glass. It’s a super convenient way to enjoy better tasting water.

But drinking plain water day after day can be boring and hard to keep motivated to do so throughout the day. How can we change this? How can this leading brand make drinking filtered water at home less boring and more engaging?

We want to tap into your forward-thinking creative minds to come up with the next generation of this brand’s filter-as-you-pour product and quench your own thirst for a more engaging & motivating way to consume filtered water at home.

Invent the next generation of a filter-as-you-pour product that will motivate people to drink more water by making it less boring and an engaging part of their health routine

Format: Presentation with text and visuals – Maximum 3 pages per entry.

Check out this brief! 

Jury's Prize

  1. 2,500€
  2. 1,000€
  3. 500€

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Invent a breakthrough new skill minimizing eyebrow product to achieve natural looking eyebrows

By kajeeporntechataveekijkul on September 29, 2017 11:00 Call for entries 0

Invent a breakthrough new skill minimizing eyebrow product to achieve natural looking eyebrows

Applying eyebrow makeup (drawing eyebrow shapes and filling in the gaps as needed) to achieve a natural eyebrow shape requires skill and time. Eyebrow makeup also smudges over time during the day and becomes messy. Generally, Chinese women tend to have thinner eyebrows and require eyebrow makeup daily to be able to draw a natural looking shape. How can you minimize the skills required to draw natural eyebrow shapes and make the experience easier for Chinese women through a new eyebrow product, while keeping it smudge-free throughout the day?

Invent a revolutionary new eyebrow makeup product for Chinese women which will help MINIMIZE THE SKILLS required to draw natural looking eyebrows

Format: Visuals and text based on template provided – Maximum 3 pages per entry.

Check out this brief!

Jury's Prize

  1. 3,000€
  2. 1,500€
  3. 500€

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