eYeka's Community Blog

Follow the community announcement

Our team of dedicated community managers share the big news of the community and eYeka. Learn more and comment about the best creators, the new contests on eYeka and what happens with your ideas after the end of the contests.

Stay updated, follow us:

Help women achieve perfect daily intimate care by designing a new range of daily protectors and wet wipes!

By Natasha Miller on August 18, 2017 11:03 Call for entries 0

Help women achieve perfect daily intimate care by designing a new range of daily protectors and wet wipes!

For some women, intimate care has a specific and regular hygiene and cosmetic routine. Some products they use for intimate care are as essential as their favorite lipstick or as their cell phone. More and more women take care of their intimate area daily because it makes them feel good, fresh and clean all day, just like after a shower.

The general image is that the usage of liners and wet wipes for the V zone is not very sexy or attractive! Many women do not see the real need of using the daily protectors and the wet wipes every day. They do not see how relevant they can be to them and they do not find it very attractive!

Can you help by proposing why daily protectors are absolutely indispensable and relevant for daily intimate care and how you would reflect this in the product design, also making them super attractive? What complementary benefit can wet wipes offer and what would their design look like?

Format: PDF with design of the products and text (answers to mandatory questions) - 4 pages max

Check this brief!

Jury's Prize

  1. 3,000€
  2. 1,500€
  3. 500€

Good luck! 

Join the conversation, leave a comment

Sign inCreate an account

Healthy and delicious snack/beverage for indulgence without the guilt

By joeylau on August 18, 2017 11:00 Call for entries 0

Healthy and delicious snack/beverage for indulgence without the guilt

‘To be healthy, you have to eat healthy’. You have to eat nutritious, healthy, low calorie food to stay fit, look and feel good. It’s simple right? But this kind of food always compromises on taste and that’s something we don’t like to compromise on, do we? Lightly processed food lets the nutrients be retained but results in bland tasting food which does not stimulate our interest or appetite either. On the other hand, a lot of tasty snacks have high oil, sugar and calorie content along with added artificial flavors, chemicals and preservatives. We’d like your help on ideas for completely new snacks or beverages that are healthy and tasty at the same time to relieve cravings. Are you up for this challenge?

Invent a healthy and tasty new snack or beverage which will provide a great sensorial experience and allow 30-45-year-old Chinese people to indulge without guilt.

Check out this brief! Jury's Prize

  1. 1,500€
  2. 600€
  3. 400€

Join the conversation, leave a comment

Sign inCreate an account

Create visuals to help differentiate a revolutionary new foam conditioner

By kajeeporntechataveekijkul on August 18, 2017 11:00 Call for entries 0

Create visuals to help differentiate a revolutionary new foam conditioner

A leading company which makes hair-care products is all set to launch a revolutionary new scalp-friendly rinse-off conditioner in the form of foam. What makes it revolutionary is not just it’s foam factor but also its ability to be applied on hair tips as well as scalp. Unlike other hair conditioners, foam conditioner can be applied directly to the hair scalp to give bouncy hair with added volume. Hair feels light and grease-free after rinsing it off. The problem is that it looks like styling mousse and is confused with a leave on product. We’d like your help with creative visuals to help differentiate it from other products and communicate its benefits.

Create disruptive visuals for a revolutionary new scalp-friendly rinse-off foam conditioner to differentiate it from leave on styling products, shampoo and other conditioners.

Format: 2 posters with tagline – 2 pages

Check out the brief!

Jury's Prize

  1. 2,000€
  2. 2,000€
  3. 1,000€
  4. 1,000€
  5. 750€
  6. 750€

Join the conversation, leave a comment

Sign inCreate an account

Show us the real stopping power of Sunbites snacks

By kajeeporntechataveekijkul on August 18, 2017 11:00 Call for entries 0

Show us the real stopping power of Sunbites snacks

Snacks are such an important part of everyday life and a great way to keep your metabolism and energy levels up throughout the day. The Sunbites brand makes lip-smackingly delicious snacks you can feel good about eating. They have a range of different snacks like Grain Waves, popcorn, crackers and fun bites which are available in different flavors. A lot of the time, when we buy snacks, it is impulse-based decision making. Help us stop shoppers in their tracks and pick up Sunbites snacks at the supermarket shelf.

In a visually exciting and disruptive poster with a tagline, bring to life the idea: ‘Sunbites snacks you can feel good about to make shoppers stop and engage with the Sunbites snack range in store.

Format: Poster with tagline – 1 page along with answers to the questions.

Check out this brief!

Jury's Prize

  1. 1,000€
  2. 500€
  3. 250€

Join the conversation, leave a comment

Sign inCreate an account

Break the conventions in the women’s razor category!

By kajeeporntechataveekijkul on August 11, 2017 11:00 Call for entries 0

Break the conventions in the women’s razor category!

BIC Soleil is a brand which makes high quality disposable razors for women all over the world. BIC Soleil wants to be part of women’s daily beauty routine that leaves them feeling confident and ready to take on the day. In their ads, other female razor brands often show goddess-like legs, and have created aspiration for something which seems out of reach and too ‘dreamy’. On the other hand, BIC Soleil is for all women - not just supermodels, because they believe everyone deserves to feel confident in their own skin and enjoy life to the fullest. BIC Soleil wants to be fun and positive but real at the same time, and not create exaggerated and unrealistic portrayals of women’s beauty. They want to become the preferred razor that women proudly choose over other brands. Can you help create differentiation for BIC Soleil with your fresh ideas?

Bring alive BIC Soleil’s philosophy of ‘enjoy life’s moments’ through a fun and positive poster by breaking the conventions in the women’s razor category

Format: Poster with tagline – 1 page along with answers to the questions.

Check out the brief!

Jury's Prize

  1. 1,500€
  2. 500€

Join the conversation, leave a comment

Sign inCreate an account