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Too good to be true Insurance Product

By Thomas Langella on April 13, 2017 15:51 Call for entries 0

Invent a fresh way to talk about insurance for a ground-breaking company that pays its customers back the cost of their insurance, each month!

How does FREE insurance sound? Too good to be true, right?

An established insurance company is launching a bold new programme called “The Unlimited Family” that pays its customers back the cost of their insurance, each month!

 

The challenge for you is to reinvent the way we talk about insurance to attract people’s attention to this new product, and let them know that this is totally different from anything else in the market, or anything they’ve heard about before

Can you help them communicate on this exciting product?

Format: 1 page poster with tagline

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Jury's Prize

  1. 700€
  2. 500€
  3. 300€

Good luck ! 

Thomas

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Re-invent fragrance sampling online!

By Ekaterina Pashina on April 13, 2017 12:06 Call for entries 0

Re-invent fragrance sampling online

Most people don’t dare buy a fragrance without trying it first. What if you do not like the scent or it does not fit, nor last on your skin? To overcome these barriers, the fragrance industry invented sampling.Create an appealing fragrance sampling experience to help young and tech savvy people buy the right fragrance online.

When it comes to the online world, one could argue that it is quite a challenge to discover a fragrance through a screen. But our sponsor, a global leader in fragrances, has high ambitions for the future: how can the digital world re-shape the way we experience a perfume for the first time? What if discovering a perfume only required an click? 

Can you help us imagine a new digital path to discover fragrances that could be available in the next 5 years?

Create an appealing fragrance sampling experience to help young and tech savvy people buy the right fragrance online.

Format: A presentation of a digital fragrance sampling experience, with texts and visuals (sketches, illustrations, pictures). 

Entries accpeted only in English. 

Join the contest now! 

Jury's Prize

  1. 4,000€
  2. 2,000€
  3. 1,000€
  4. 500€

Entries will be accepted till May 01, 2017 23:59 UTC

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Dole fruit smoothie – Your secret weapon to carry the power of beauty with you!

By kajeeporntechataveekijkul on April 13, 2017 11:00 Call for entries 0

Dole fruit smoothie – Your secret weapon to carry the power of beauty with you!

Imagine 40-year-old Kasumi, she lives in Tokyo and is always running between her personal life and office job. She’s very motivated to make a mark for herself and at the same time, is extremely concerned about her health, looks and weight. She represents Japanese women who are obsessed with their health, wellness and beauty and their diet choices reflect this. Fruits are a part of her diet as she believes variety of fruits have different benefits and overall, fruits represent good health, beauty and vitality to her. But it’s not always possible to carry fruits with her as she has a hectic lifestyle and it becomes inconvenient when on the go. Dole is a popular global brand of fresh fruits and smoothies and is also available in Japan. They believe in creating beauty and vitality through their fresh products. Dole fruit smoothies are a way for women to carry the goodness and benefits of fruit packed in a convenient bottled format. We want your help in convincing women like Kasumi that with Dole smoothies, she can carry the power of beauty with her wherever, whenever, with a very tasty, healthy and natural beverage. It’s like a secret beauty weapon for her to carry around!

Create a vibrant and positive video to convince women like Kasumi that Dole Smoothies is the secret weapon to carry the power of beauty with her.

Format: Video or animation – 30 seconds

Check out the brief! 

Jury's Prize

  1. 12,000€
  2. 6,000€
  3. 2,000€

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Create a short & sharp signature for a fair dairy cooperative

By Natasha Coussot on April 07, 2017 12:28 Call for entries 0

Create a short & sharp signature for a fair dairy cooperative

Globalized economy, and industrialization are having a great impact on food production. Sodiaal, a bold French cooperative, is committed to create a better future by enabling individual farmers to distribute quality dairy products throughout the world. By establishing a short cycle of distribution, from farmer to consumer, from “Human to Human”, they aim to compete against more industrial companies, to prove their unique dairy expertise, and to promote a new and sustainable model within the dairy sector, where humanity would be considered as the first ingredient for success of their development.

Help us create a short and sharp signature for Sodiaal that expresses the “Human to Human” values of the cooperative.

Format: 1 page PDF - use the template

Check this brief!

Jury's Prize

  1. 800€
  2. 500€
  3. 200€

Good luck!

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Show us what inspires you to tell your stories through the lens of a Nikon camera

By kajeeporntechataveekijkul on April 07, 2017 11:00 Call for entries 0

Show us what inspires you to tell your stories through the lens of a Nikon camera

Nikon has always been at the forefront of giving photographers and videographers the tools to capture the most creative and expressive images and videos. Nikon cameras allow them to express their creativity and bring to life their passions in the most versatile way. Nikon believes in enabling creators to share their creativity through storytelling and be a part of the Nikon community. These passionate and creative storytellers are you, who use Nikon cameras and it’s amazing technology to create content. You are passionate, original and a gifted storyteller with a unique vision to share. We want you to tell inspiring stories to ignite other creators to grab their gears and tell their own stories through videos. Nikon wants you to create videos to showcase your ability to push the envelope and explore new creative territories. Can you help create videos to represent the Nikon family and inspire others like you to pick up a Nikon camera and capture their passion?

Through inspiring and thought provoking videos captured through the lens of Nikon cameras, show content creators like yourselves to find inspirations to create original, emotional stories in the most creative way possible.

Format: Videos - 30 seconds to 3 minutes

Check out this brief!

Jury's Prize

  1. 12,000€
  2. 6,000€
  3. 2,000€

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