Name a new Febreze product & design its pack for launch in the US!

Within even the happiest of families, or couples, there are people who feel comfortable sharing absolutely everything. And, there are people who like keeping some things, especially undesirable odors, to themselves!

Some Americans talk about smelly poo quite freely, while others have a whole lexicon they use to avoid saying “poo” ... like “Number 2” or “my business.” Can you help Febreze find the right name & pack idea for this launch?

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Jury's Prize

  1. 2,500€
  2. 1,500€
  3. 500€

Share your idea before June 10th, 23:59 UTC.

Good Luck!