Redesign premium natural baby skin care range packaging structure and graphics to convince mums they are giving their precious babies the very best care!

When it comes to babies, parents are looking for the best products and they are willing to buy premium ones across breastfeeding, teething, drinking and eating to hygienic skin cleaning and protection, to make sure their babies have the best possible cares.

Our sponsor, a world class manufacturer and marketer of baby care products for several decades, is all about love, care, and nurturing: the emotional engagement is paramount! The brand aims to help parents in creating strong & healthy bonds between baby and parents and/or caregivers, but mostly moms.

However, the challenge is how to get the attention of mums: to demonstrate that the premium price point, premium quality of natural ingredients and product performance in activating baby’s own natural skin moisture protection, is matched with the presentation of packaging and claims at shelf. And this is where you step in! The brand needs you to create new premium packaging structure and graphic design that will convince mums of this new premium range is best for their precious babies. Are you in?

Join now!

Jury's Prize

  1. 1,250€
  2. 750€
  3. 500€

Share your idea before DEC 22nd, 23:59 UTC.

Good Luck!