How can we make a water brand exciting and attractive to kids aged 5 to 10?

A global bottled water brand committed to sustainability and better health wants to educate the new generations (5 to 10 year-old kids) on hydration and make bottled water their favorite beverage, by introducing a series of brand activities.

Amaze us with one brand action or communication that makes a water brand more inspiring, appealing and exciting for kids

Format: presentation

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Jury's Prize

  1. 3,000€
  2. 2,000€
  3. 1,000€
  4. 1,000€
  5. 500€

Good luck !