Jane is a mum in Australia with young kids. She always has a busy schedule for family and work. When she has a cold and flu, she is miserable and gets completely thrown off her routine.
Today, Vicks is seeking your ideas and creativity to convince women like Jane that she does not need painkillers, cold pills and other medication for effective relief from cold and flu. Can you shake her current belief and behaviour and convince her that just one pack of Vicks Action Cold and Flu takes care of cold symptoms and headache and this relief lasts long?
In a poster with tagline, convince Mums in Australia that Vicks Action Cold and Flu is ALL they need to get relief from multiple symptoms of not just cold but pain as well.
Format: 1st page poster with a tagline; 2nd page answers to the three questions (max 2 pages PDF).
Join the contest now! Jury's Prize
Entries are accepted till June 22, 2016 23:59 UTC!