Convince Brazilian women that Koleston gives them beautiful salon-quality hair-color results at home.

In Brazil, hair is one of the most important aspects of a woman’s beauty and beautifully colored hair contributes to her self-esteem. Many color their hair at home, once per month or more. But thanks to rising incomes, many Brazilian women love to get their hair colored at the salon, but also top up their color at home in between salon visits.

Today, we need your creativity to get Brazilian women to remember the Koleston brand and show them that coloring at home is not a downgrade, as they can get the same salon-quality results with Koleston.

With a beautiful and eye-catching visual, show that Koleston makes women look and feel beautiful thanks to its intense, salon-quality hair-color results.

Check this brief

Send us your entries by September 14th and win up to €2.500!

Prizes:

  1. €1.500
  2. €1.000
  3. €500

Good luck!