J&J_Beautifulwomen - launched Jul 2015

Women today want to feel good and look beautiful, and, increasingly, they are becoming more aware of the many interrelated factors that must combine to “be beautiful.” Feeling good helps a woman look beautiful and looking beautiful, in turn, helps a woman feel good about herself.

Shape the future of feminine care by creating an entirely new product solution that taps into a woman’s desire to feel good and look beautiful, inside and out.

We want you to defy the conventions of typical feminine care products – go above and beyond a sanitary pad, tampon, panty liner, feminine wash, intimate area shaving – and come up with an innovative product to help women feel good or look beautiful or both. Delight a woman and make her celebrate the beauty of her femininity.

Discover this brief

Send us your entries by July 26th and win up to €5.000!


1. €3.000 2. €1.500 3. €500

Good luck!