Mountain Dew challenges young guys to constantly dream up, create and activate awesome experiences without regard to success or failure, perfection or achievement, but because they result in a damn good time. Awesome experiences do not exist on their own, they only exist “when you Dew it”.
“Do the Dew” is a tagline and Mountain Dew’s ambition is to show its audience that it can be a way of life. Can you help?
Create an energetic and engaging 30 or 120 second video that depicts “Dewers” - either individuals or a group of friends – as they go about creating a spontaneous “damn good time”.
Format: video (less than 30 sec or more than 2 mins).
Join the contest now!Jury's Prize
Send ius your coolest videos before January 17, 2016 23:59 UTC ! Good luck!