VISA payWave is the latest in secure, contactless payment technology. If you have a VISA payWave enabled card, just wave it in front of a special card reader at a shop’s cashier and go. There's no need for a signature or pin.
It helps you spend less time at the register and gives you the convenience and freedom to do the things that matter most to you. How do we get people to know about it and make it a habit to use it regularly?
Invent a creative, attention grabbing way to create a habit for people to use VISA payWave whenever they go to a shop or supermarket.
Presentations with pictures or illustrations and text.
have been prepared for 3 best creative ideas:
1st Prize: EUR 3,000
2nd Prize: EUR 1,500
3rd Prize: EUR 500
This contest will be running until July 14, 2013