Well done, guys! You have successfully helped Nescafé re-invented instant coffee with a new product idea. We received a lot of nice entries where they show really unique ideas we've never seen before. Creativity at its' best! ;)
So here are the three winners of this contest. Apologize in advance because we are unable to show the winning entries because it is a new product idea and is confidential by nature.
First Prize of EUR 7,500 goes to kleww (France) with Nescafé: mix and drink
Some months ago one of my friends told me about eYeka. I’ve never participated in the contests before, but she said it was about being very creative for well-known brands and as a freelance graphic-designer I liked the idea. I’m an instant coffee-drinker so this topic inspired me, as I’m too lazy to prepare a real home-made coffee or to go to a café. I’ve got inspired by Nutella products – small sticks and chocolates, I think their packaging as always fun. Anyway, thank you so much eYeka!Second Prize of EUR 5,000 goes to Morsy (France) with Nescafe
I knew eYeka through an email I received and I generally participated in contests for the money and possibility of making professional connections. I took part in this contest simply because I was inspired by the brief. Normally I create my media by using Illustrator and brain... Thinking, I mean. I usually work alone and I get inspiration from luxury stuffs, everyday life, and urban lifestyle.
Third Prize of EUR 2,500 goes to Phixel (Algeria) with Nescage Mix-It-Free
I have known about eYeka through a friend. I like to participate in eYeka's contests because of challenges. Sometimes some creative briefs are very hard to answer to... and this is the very exciting part i like :) ! The Nescafé contest was especially fun. Making a packaging or an idea for one of the most greatest brand in the world is just awesome! I usually use Illustrator and photoshop to create medias. this is the last part of the process. the first one is to makes researches (a lot of researches!!!) to be sure to understand the subject you want to work on. Inspiration is...well... a very large field to play in! everything inspires me in general. for this contest, for example, i went through reading scientific articles on the internet about coffee !!! I often worked in a team when i was an agency's Art Director. Now that i'm a freelancer, most of the time, i work alone. THANK YOU VERY MUCH EYEKA! YOU ROCK!! :)
Congratulation! And for everyone who have taken a part in this contest, well done and thank you very much! Your creations are really very very nice and creative. :D