By continuing to use this website (including by navigating to another page or by clicking on one of the elements of the website),
you consent to the download of cookies to customize the use of the website, to measure the traffic, and to generate advertisements.
Learn more about eÿeka Cookies Policy and your cookies setting choices.
Learn more about the Cookies on eÿeka
We are pretty sure you still remember our Coke "Be The Change!" contest that ended awhile ago. Now do you remember the video "A Guitar Hero" by Giacomo Cagnetti a.k.a gc-studio?
We’re happy to share that his video is being nominated for the 2013 NAMM Awards, on January 27th 2013, in Anaheim, California, USA!
The NAMM Awards have been set up by the National Association of Music Merchants (NAMM), an American not-for-profit association that promotes the music industry and the pleasures and benefits of making music, in order to reward the use of music and musical instruments in advertising.
This will be the 8th year NAMM will award the use of musical instruments and music-making technology in advertising. The use of the guitar in Giacomo’s Coca-Cola video is “a great example of a very cool trend,” the NAMM said, and if you have seen Giacomo’s video, you’ll certainly agree! :D
The talented director from San Benedetto del Tronto (Italy) won the spot for The Best Video category of Coke’s "Be The Change!" contest. This nomination is the chance for him to get an additional reward for his creativity and mastery. So well done, Giacomo! We wish him all the best, good luck, and fingers and toes crossed for a win! ;)