banner01V4 TAG Heuer. We are sure that watches aficionados here would be familiar with this brand. Who can forget the brand’s advertisements with Leonardo DiCaprio, Suzann Pettersen, Uma Thurman, Tiger Woods, and other famous celebrities? ;) Now, TAG Heuer is launching a re-edition of their iconic Link watch, a daring yet elegant avant-garde watch emphasizing on the purity of lines, ergonomic form and technology. Its’ S shape link bracelet feels like liquid metal, giving the Link its’ unique aesthetic and character. Your challenge: create a 30-60 seconds video/animation that establish the Link watch, with its’ iconic S shape bracelet link as the epitome of modern elegance and style among successful, sophisticated urban consumers. Four creators with the best video/animation will be getting:

  • 1st Prize = USD 3,000 + CHF 3,650 watch (USD 4,200)= USD 7,200
  • 2nd Prize = USD 2,000 + CHF 2,800 watch (USD 3,250)= USD 5,250
  • 3rd Prize = USD 1,000 + CHF 2,650 watch (USD 3,050)= USD 4,050
  • Special Prize = CHF 2,150 watch (USD 2,450) = USD 2,450
Click here to check out the full brief! TAG Heuer call for entries will be closed on 31 July 2011. So start your engine! :)