eYeka's Community Blog

Follow the community announcement

Our team of dedicated community managers share the big news of the community and eYeka. Learn more and comment about the best creators, the new contests on eYeka and what happens with your ideas after the end of the contests.

Stay updated, follow us:

A New Disruptive Cheese Brand & Experience For Millennials

By paulinegaudillat on January 23, 2018 16:32 Call for entries 0

Invent a breakthrough cheese brand to delight millennials and offer an alternative cheese experience!

Wherever you go around the globe, you can find cheese.  Cheese offers a great pleasurable experience. It is a natural source of calcium and proteins and also a fulfilling food to be enjoyed at different moments of the day. That is why most cultures have adopted cheese, but it seems the younger generation eats cheese less often, and it is no longer part of their everyday routine.

Indeed, when you ask them about cheese, they say they do not eat cheese because it does not really fit their lifestyle or that cheese does not delight them fully. Millennials are looking for trustworthy brand values they can relate to. They feel that current cheese brands are too industrial and belong to their parents’ generation. They want to take care of their body & health with healthy solutions, but they consider cheese as too fat. They are more attracted to brands that do not only sell products, but also take them on an experience...

This is the challenge all cheese makers are facing nowadays. Our client is one of the leading cheese makers in France. They offer a large range of cheese products and they are willing to create a disruptive brand to delight millennials, whether it is made of dairy milk or something completely different!


Change the relationship millennials have with cheese! Invent a breakthrough brand to delight millennials and offer an alternative cheese experience!

Format: Presentation

JOIN THE CONTEST

 

Jury's Prize

  1. 3,000€
  2. 1,500€
  3. 500€

Entries will be accepted till February 2nd, 2018 23:59 UTC! 

Good luck! 

Join the conversation, leave a comment

Sign inCreate an account

Invent an exciting natural health product for Comvita!

By mirayafi on January 19, 2018 14:33 Call for entries 0

Our extremely busy lives where we are constantly battling with stress, work overload and extra-dependence on technology is pushing us further away from nature. Nature is indeed the best healer and Comvita strongly believes in that. They aim to re-connect people back with nature through their range of naturally crafted healthcare solutions to help them lead a healthy, joyful and vibrant life. While people take vitamins and supplements occasionally, it doesn’t form part of their natural everyday diet. Comvita would like to change this behavior through a new product idea which is made from natural ingredients people can use daily. The new product ideas should be able to help people address their specific needs in a way which feels more natural and holistic.

Invent a natural ingredients based product for Comvita which people can use daily to address specific needs in a more natural and holistic way.

FORMAT: Presentation with visuals and text (Maximum 3 pages per entry) 

Jury's Prize

  1. 2,000€
  2. 1,000€
  3. 500€

Entries will be accepted till February 04, 2018 23:59 UTC

Good Luck!

Join the conversation, leave a comment

Sign inCreate an account

Reinvent instore makeup experience for an expert, trendy & cool new brand!

By Ekaterina Pashina on January 17, 2018 13:27 Call for entries 0

Reinvent instore makeup experience for an expert, trendy & cool new brand.

Did you ever have an awesome experience in any store that you would never forget about? Be it a store of a tech, fashion, beauty brand or a retailer. 

With more new brands entering the market, more distribution channels and more ways to directly interact with consumers and trigger purchase, just the brand name and great products cannot intrigue consumers anymore. Now, a new luxury cosmetic brand would like to challenge the in-store experience of beauty brands, and completely reinvent how consumers interact with make-up products and brands. 

Can you help? Don’t worry if you do not know much about the beauty world. Ask some questions to your family or friends, you might be able to design something we’ve never seen before! 

Invent the premium make-up concept store of tomorrow to ramp up the “wow” for Make-up addicts. 

FORMAT: Presentation with illustrations and text, max 2 pages.

Join contest now! 

Jury's Prize

  1. 3,000€
  2. 1,500€
  3. 500€

Entries will be accepted till February 07, 2018 23:59 UTC ! 

Good luck! 

Join the conversation, leave a comment

Sign inCreate an account

Creator of the Month of January: Vohary_Soa

By mirayafi on January 10, 2018 09:34 Featured Authors 0

Hey eYeka!

Henri Matisse once said: “Creativity takes courage” and what we love about our community is the courageous bold ideas we get every single day by you! Today, we would like to introduce to you our creator of the month Vohary who’s only been on eYeka since December 2017! 

Tell us a bit more about yourself

Hello! My name is Vohary but people know me as Sawyer, I’m 24 years old. I’m an artist based in Madagascar which is an island in the Indian ocean. I live in the capital, Antananarivo, a very crowded place like all cities I think. At University, I studied English literature and arts, then I studied featured documentary during a short period but the program had to stop because of political issues. I worked first as an art teacher in primary school but I had always been a freelance illustrator at the same time. I like reading, watching movies and everything about Harry Potter. My dream is to become a full-time creative artist, doing illustrations and working on some amazing projects, but the reality does not allow it yet. In fact, Madagascar is a poor country which makes everything more complicated when you want to be an independent creator. I had to learn through the years to survive while keeping both my creativity and my dreams alive! I keep focusing on the good sides of my life and what inspire me, such as Harry Potter’s universe, nature, meeting people and their cultures. Actually, I work as a video maker but I’ve got a book project that I’d like to accomplish. I still want to have my own studio and work for my own business.

 

How did you find out about eYeka?

It’s funny because I found eYeka when I was thinking about all these plans and I wanted to find a way to fund my projects. I came from work that night, I was tired and I just typed “works for illustrators” on Google, then I discovered eYeka which was on the first line. It was the first time I heard about it, and I told myself “why not”. In addition, I was motivated by the fact that that there’s more humanity behind it, which is not the case in most of the creative platforms I’ve been in. Then I found out a cute contest which fitted to my personality and I did it.

 

Do you have a creative process? If so, can you share a bit of your secret with our community? Where do you look for inspiration?

The first thing I do when I want to create is waiting. I don’t like forcing myself and making something that I’m going to hate after. So I go out doing things I like, or I go on the Internet and watch my favorite artists’ pages/blogs/channels, just to encourage myself by saying “if they can, I can”. When my motivation comes, I sketch my ideas first before concretely realizing them. The thing is that you have to be productive while not putting pressure on yourself. Whenever you can, whenever you have the strength, keep sketching your ideas!

 

When submitting an entry, how do you keep positive if it is rejected or not selected as a winning entry?

Well, this is very difficult. Since I’ve been rejected many times before eYeka, I guess I got used to deception. Nevertheless, all these experiences taught me to make things with love and not expecting too much, if it’s Ok then I’m happy, if not I just let it go and try again the day after. When you are a creative person, you should not focus on the negativity, just do what you love doing the most and create! Whenever I submit an entry, I just wish it a good luck, then I think about a new project. And that’s how I keep a positive mind.

 

What would you like to achieve (or have already achieved) with the prizes you will win/have won?

If I win a contest, I would like to buy materials first. Actually, I’m using my office computer (which belongs to the company) and a small Wacom Intuos tablet. But I told myself that I’d invest in materials if I get the chance to have enough money one day. So firstly, I’d buy a MacBook pro and a Cintiq graphic tablet. I’d like to develop my studio as well and to buy some storage cabinets for my art supplies.

 

If you had to describe eYeka in 3 words, what would they be?

If I had to describe eYeka in 3 words, that would be: humanity, big and hope.

 

Finally, is there anything you would like to share with our creators (secret, tip…)?

I just want to tell you guys that life is short, do what you love and don’t be discouraged. I know you are working so hard in order to achieve your goals, your dreams, you deserve to be happy so treat yourself right and don’t put too much pressure on yourself. I never thought I’d have to say that to lots of people around the World one day! I used to be invisible in my poor country, but here I am :)

Thank you eYeka for this amazing experiment!

 

Thank you Vohary! We can’t wait to see your future creations!

 

You can find more of Vohary's work on:

https://sawyercloud.blogspot.com/
https://www.patreon.com/SawyerCloud
https://www.facebook.com/SawyerRALAI/
https://www.instagram.com/sawyer_cloud/ 

 

Join the conversation, leave a comment

Sign inCreate an account

Show us what Etisalat’s Telecom store of the future will look like!

By kajeeporntechataveekijkul on December 22, 2017 11:00 Call for entries 0

Show us what Etisalat’s Telecom store of the future will look like!

Etisalat (www.etisalat.ae)  is one of the largest telecom providers in the UAE and their vision is to drive the digital future to empower societies. They provide services such as paper-less registration, taking pre-appointments to avoid the long ques in store, product displays on multi-screen in stores, smart-sim vending machines amongst others. With further digitalization and advent of artificial intelligence, Etisalat wants to have more innovations in their smart stores and create a truly digital-centric future. They would like to create futuristic and innovative stores which will enhance the retail store experience to make it more impressive, convenient and smart. Etisalat wants to tap into your creative and innovative minds to tell them what the telecom store of the future will be like. Up for the challenge?

Show us how Etisalat’s Telecom store of the future can provide innovative and breakthrough services to make the customer experience impressive, convenient and smart

Format: Presentation with store design/visuals and text – Maximum 3 pages per entry

Check out this brief!

Jury's Prize

  1. 3,000€
  2. 1,500€
  3. 500€

Join the conversation, leave a comment

Sign inCreate an account