Take a look around and you’ll notice that many people are stuck in their comfort zone and miss out on what life has to offer. Have you ever been in a similar situation? Do YOU dare to take the steps to try something new and different?
Coca-Cola believes that change is the momentum that pushes you forward. If you don’t try, you have not lived. Agree?
Now we believe that you, our creators are the people who dare to take the steps to try something new or different. To celebrate it, we’d like to invite you to take a part in our new Coca-Cola contest. We want you to put your creative talent to good use by showing people why taking steps to try something new or different creates the most exhilarating experiences in one’s life.
Tell us why we should step out of our comfort zone and enjoy the journey more than the destination itself. Tell us an inspiring and energizing story with some optimism and dynamism which will create an engaging and exhilarating story!
Story format can be done in either video/animation (30-60 seconds), photographs, or illustrations.
There will be 3 prizes for one winner in each category:
For this contest, we asked you to restyle the 50cl Volvic water bottle. It was about bringing fresh ideas and respect the brand personality and you all fulfilled the mission!
Here is the list of our 4 winners:
1st Prize of 3000€ goes to Elvus(from Russian Federation) A whole approach of the pack that takes into account material / shape / cap / labelling: that makes Volvic really premium without compromising on its DNA – it makes the brand truly alive and sensorial!
2nd Prize of 1000€ goes to Chandandesigner (from India) Inspiring proposal premiumising and iconising the brand : it makes the bottle real different and ownable (green / volcanic DNA pushed to the TOP!
3rd Prize of 500€ goes to dax (from Philippines) A great step in term of modernism still keeping the brand simplicity / labelling design is really break and linked to what we are while bringing premiumness!
4th Prize of 500€ goes to jozeki0019 (from Philippines) Round but still masculine bottle: it makes us feel more confortable to explore round bottle still keeping brand personality and premium. Capitalisation on key brand item making the cap unique and premium, and even more convenient!
In italic, you can find the Jury’s feedback. Congratulations to the winners and thank you all for your participation!
We are sorry but we can not show you the winning media as it is a confidential contest.
Kikkoman is a high quality, natural soy sauce that enhances the flavour of food and makes all dishes taste new and special. You cann add Kikkoman not only to traditional Asian dishes, but also to salad dressings, soups, stews, pasta sauces, roast meats, grilled fish, sandwiches and more…. You love it! Kikkoman truly brings the love of food back into every meal, every day.
Share your love for Kikkoman soy sauce with a video or animation that will inspire everyone whether they love to cook or just eat, to add Kikkoman to every meal, every day so that they too discover (or rediscover) how tasty great food can be!
A tribe is something that some people belong to and that makes them instantly recognizable as being part of a specific group.
For example, people who have been to Jordan or Palestine often wear the keffiyeh and they recognize each other when they meet. People who have worked in Asia give their business cards with two hands as a form of respect.
How would look like a tribe made of people who have been to Mexico, and loved it looks like?
Life would be so easy and fun if we could always have, close to us, the things we need when we need them. Imagine going for a job interview with a stained shirt. Wouldn’t it be great if your washing machine and dryer could instantly appear by magic, for a quick “wash and wear”? Imagine spilling your food on the carpet at your first “meet the parents” dinner in your girlfriend’s home. Wouldn’t it be great if your trusted vacuum-cleaner could appear automatically so that you could clean up the mess?
LG is launching Kompressor Follow Me™, the world’s first vacuum cleaner which always follows you like a pet, automatically.
Imagine how your daily life could be transformed if the things that make your life easier were always following you, ready to help you whenever you need them.
Are you ready for the 5 winning ideas of our Carlsberg contest? We hope you are! So let’s see who the winners are:
1st Prize (EUR 2,500) goes to tagore (India) with Pulse
2nd Prize (EUR 1,000) goes to santos04 (Mexico) with Extreme Nights
3rd Prize (EUR 500) goes tomarkka (UK) with Secret Social
4th Prize (EUR 500) goes to Benoa(France) with Carlsberg Film
5th Prize (EUR 500) goes to Mrno(China) with New Soul
Congratulation, guys! Great ideas you’ve got there!
Thank you very much for everyone who has taken a part in this contest. We hope to see more of your creations in our next contests.