3 September 2010
2 September 2010
King of Shaves is a killer cool, challenger brand “(we’re not Gillette!) – it just so happens we operate in a functional market – shaving! But we’re the only brand that can put the sex back into shaving and get you looking your best” – and we all know where that can lead….
With your help and the very viral video you can see on the contest page, they’ll make the shaving experience sexy and more desirable.
Jury’s Prizes
1 September 2010
We want to know what you would do with a million pounds ! Create an entertaining, funny, creative 20 second video, and take a light hearted look at how you would indulge yourself, or maybe treat your friends.
Let your imagination run free as if you’d just won the lottery. How would you react and what would be the first things you would do with all that money! You don’t have to talk about Richard’s house or Harry’s million or helping charities if that’s not what you would have in mind – just be true and show us if you would go out to the Caribbeans to party, if you would buy your mom a house, or if you would just invest it in the stock market… it’s up to you. House.
Public’s choice:
• £500 The video which gets the most “Likes” on Facebook on the dedicated tab will win.
Most viewed video:
• £500 Jury’s pick among the 5 most viewed videos
Good luck :p !
27 August 2010
Our relationship to brands has changed in the recent years. With the rise of internet, social media and mobile communications, we are now used to be in touch with our family, friends and work colleagues almost in real time. eYeka is happy to present a new call for entries!
Until September 27th, through a 30 to 45 second video, illustrate and show us the ideal relationship between a brand and a consumer (or more). You can be off beat, witty, wicked or more down to earth. You can take it off context and use your imagination with metaphors and counts and stories (chishire cat and pink elephants accepted) , or imagine real life situations (a date, an interview, a concert…) illustrating that bond. Just keep in mind that the audience has to clearly understand that your video illustrates a brand/client relationship 
How would a brand behave in such an ideal relationship? What would it do for you? How would you engage with it? How would such a brand create, sell and service its products? Videos should be in English language, or include English subtitles if you don’t speak English.
Here are the different prizes:
Good luck!
27 August 2010
Is it our fault for not having a booty like JLo? Must we all look slender like Kate Moss? What if you are somewhere in between? Why oh why do we force ourselves to fit in?
Share your stories of your fit frustrations and adventure of finding that perfect ‘one’ through a 30 to 60 seconds video! the idea is not to shoot a TVC, but surprise us by your revelations, make us laugh with your confessions, provoke us with your stories and inspire us with your quest. Create a video that women of all shapes and sizes can resonate with.
The campaign can be articulated from one of these 3 perspectives of “Believe”, “Fit Frustration” or “Revelation of Levi’s® Curve ID or a combination of any that is most relevant to you.
Believe:
This is about that all too familiar “YOU GO GIRL!” moment, illustrating how the issue of finding the right fit goes beyond the search for the perfect jeans. This is about embracing who you are and believing that you deserve the best. This is about fitting in by standing out.
Fit Frustration:
Tell us about your tales of having to put up with ill-fitting jeans, whether it is “muffin top”, “gaping back” or “too tight on thigh/ waist”. Women have either accepted their fate, forced into a pair or are still searching for “The One”. Which is your frustration?
Evelation of Levi’s® Curve ID:
Introducing a revolutionary way in buying jeans, the Levi’s® Curve ID marks the end of the dark ages, where women can find their perfect fitted jeans according to their shapes, not sizes. So whether you have a body like Kate Moss, JLo or anything in between, a pair of custom fit Levi’s® Curve ID awaits you.
Prize:
Frist prize: $2,500
Second prize: $2,000
Runner-up prize (4 winners): $500 each
Deadline:
26th September, 2010
23 August 2010
Dear Participants, here are some tips for you that will give you a better chance at winning.
With less than two weeks left before the deadline, let’s get those creative and imaginative juices flowing!
As we have mentioned before, Lien Foundation would like to showcase the participating entries (not confined to the winners! ) where possible in a physical installation, as part of the global campaign to break the silence of death through ‘die-logues’. So they want the submitted entries to be as high resolution as possible.
We prefer for graphics that are vector-based where possible (e.g. in Adode Illustrator format) so that there will be no loss of resolution; For files that are done in Photoshop and not vector-based, participants should preferably do it at on a canvas of at least A3 size and 300 dpi.
Some entries we received so far are in low resolution, we recommend you submit the high resolution for future showcase.
Secondly, we want to remind everyone that you need to design the five sides of the coffin: the top and the four sides around and all entries must use the design template provided, the 3D visualization is only meant as a guide, you don’t need to submit your 3D design.
Lastly, according to the contest brief, each entry must be accompanied by a write-up, of no more than 300 words, describing the design concept or story of the entry. If the coffin is designed for someone other than yourself, explain why the intention and how the design came about. The description may be used as a factor in determining the winners, so do pay attention to it!
For the Happy Coffin Design Contest, a total of USD 10,000 in prizes will be given away! So guys, do participate and submit early!
1st Place – USD 3,000
2nd Place – USD 2,000
10 Runners Up – USD 500
23 August 2010
After announcing six winners last week, AirAsia selected another winner this week! We have another lucky winner to pair of return tickets! Let’s find out who’s the winner…
From blondinettouco (Colombes, France) – AirAsia Success Story!! Congratulations to blondinettouco, you win a pair of return tickets from AirAsia, we will contact you later to select your preferred destination!
Wait, this is not the best part… we are excited to announce that all the winners will be flown to Kuala Lumpur for prize presentation and the winning videos will be broadcast in TV, cinemas or internet around the region!
Excited about the prize and chance of being showcased? Join the AirAsia Video/Animation Contest now, next deadline is August 22nd and August 29th!
Also, to all winners, you are welcome to submit more videos as we don’t have restriction on the number of submissions per participant We look forward to seeing more entries from our community! If you have any question, please do not hesitate to drop us an email: community.asia@eyeka.com
12 August 2010
7 WINNERS TO BE SELECTED FROM ENTRIES RECEIVED THIS WEEK!
Real People, Real Stories. AirAsia empowered people by making it possible to fly at any time across vast distances at the best rates. In turn, millions of lives have been changed. What we want to know is: How did AirAsia change yours? Through a 30 to 90 second VIDEO or ANIMATION, share with us your personal story and you could win a pair of return flights to any of AirAsia’s 71 destinations across 19 countries in Asia, Australia and the UK!
AirAsia will be selecting 7 winners every week so don’t forget to submit your entries for the next deadline on 08 August 2010. Remember that all non-winning works will be considered for the prize the following week, so the earlier you submit, the more chances you have of winning!
12 August 2010
27 July 2010
King of Shaves is a killer cool, challenger brand “(we’re not Gillette!) – it just so happens we operate in a functional market – shaving! But we’re the only brand that can put the sex back into shaving and get you looking your best” – and we all know where that can lead….
With your help and the very viral video you can see on the contest page, they’ll make the shaving experience sexy and more desirable.
Jury’s Prizes
