There are people who live life with a lot of natural positive energy. Their secret is actually within our reach! It’s Tropicana, a juice made of 100% pure squeezed oranges and nothing else. By using the power of fruits to nourish their everyday optimism, you can feel good inside and out!
Tropicana believes that the natural goodness of fruit brings the best out of people. That the power of fruit can wake your senses, thrill your taste buds and make every moment just that bit better. Tropicana nourishes people’s natural optimism, brings out the best out of them and this optimism can reach others to inspire, entertain or amaze them. Can you make it spread?
Invent an original and surprising story in which Tropicana nourishes someone’s optimism and impact others. Pitch it to us by describing or sketching the key visuals and story elements.
Don’t just show happy people drinking orange juice. We want a real story, and to be surprised!
Imagine a young woman in China – in a society that has developed by leaps and bounds, this is finally her time. She works hard and has high aspirations. She is intelligent and capable. But she feels like she needs to outwardly display her best self in order to compete and be equal in society. She pays close attention to the brand she chooses because it is an extension of her personality and an indication of her status in society. SK-II is a premium skincare brand with rich Asian heritage that has much to offer to these women. Not only does it give them the miracle transformation of crystal clear skin, it helps them bring out their true best selves. Can you convince these women that SK-II is the best and more desirable premium skincare brand for Asian women?
Create surprising online, outdoor, or in-store activities that will convince young, modern and affluent women in China that SK-II is the best premium skincare brand for Asian skin.
Format: Presentations with text and visuals, maximum 5 pages (PDF).
From fields to families, Kellogg’s offers to kids and adults delicious snacks and breakfasts to be enjoyed throughout the day. Kellogg’s has many famous brands such as: Rice Krispies, Special K, Coco Pops, and Corn Flakes etc.
For people, Kellogg’s means fun and tasty moments at breakfast.
Invent new cereals products that fit into one of the followings trends: detox, heritage and provenance.
Format: Product design (visual) and one paragraph of text. (1 page PDF only)
Not much time for lunch? Need to balance out that huge meal at lunchtime? Going for a stroll in the sun? Or need to grab a light bite before going to the gym? Florette has just what you need for all these situations, and more! As a big name specialist in fresh vegetables, Florette guarantees freshness, convenience and quality above all.
Florette understands that, nowadays, our increasingly busy lives are having an impact on how we eat. We tend to spread our meals out across the day, sneaking in a little snack before exercising, in the car or in front of the computer. And yet, we still crave good snack food that is healthy, fresh and nutritious.
Giving consumers what they need is a top priority for Florette, which is why they are now looking to create some brand new salads suitable for any day or occasion.
Come up with a brand new idea for a healthy and delicious salad meal (using salad or cut raw vegetables) that busy people can really enjoy without sacrificing either the joy of eating or a balanced diet.
We are very excited to announce this new contest coming from Airbnb – a famous and loved brand especially among travellers from all over the world!
What is the most interesting place or thing that a visitor must see? Why is it special to you?
Whether a local neighbourhood gem or the lesser-known places in your city, share the joy you get when you feel like you belong somewhere, and delight visitors with a peek into your world of interesting and unexpected little things.
Format: Video – 60 seconds including the opening frame of 6 sec and the end frame of 1 sec available in the guidelines.
Clean is part of big things, it’s an ingredient for big successes (wearing a beautiful clean white shirt of the day of your wedding) and small achievements (getting rid of the grass stains on your son’s favorite hoodie).
Ariel wants to understand what impact clean clothes have on your life. We’d like you to tell us stories that bring to life how impactful clean is, in order to emotionally move people.
Create an inspiring poster that shows how Ariel’s superior clean has a great impact and can change small things… or everything!
FORMAT – Print ad: Photo or illustration with text explanation (2 pages in total, PDF only).
Presenting Nicolas Bori, our Creator of the Month for April 2015! He is a great video maker who has recently joined eYeka and won 2 contests! First prize for Closeup Bold Moves and Second for Daily Club.
Watch this video created by him as he shares about himself and working on the contests.
Nicolas is originally from Argentina although for the last 7 years he has been a bit everywhere. You can see some of his travel photography on his website and some videos on his vimeo channel.
He says, “There is not that much there yet, but it will. There is a really long way to go for me, I have basically just started, but I am very glad I got this chance to realign my life with what I love. Which brings me to Eyeka.”
How did you first find out about eYeka and when was that?
I first heard about Eyeka in 2012, a friend that liked my videos told me I should take part. But I never dared to try it. I though it would be too hard, that I was not good enough or sometimes the briefs I read did not connect with me.
Last year in December 2014 I found a brief that was about an Airline and travelling in latin-america. I felt it was a really good match and decided to try. It was tricky, my idea involved filming in a plane but I was lucky to know a friend of a friend of a friend who had access to a small plane we could use. I recruited a couple of friends and we gave it a go. I found out some weeks later I had won the 3rd prize! I could not believe it. I instantly committed to use the prize money to get a better camera. Since then I have participated in some 6 more Eyeka contests and had won 2 more prizes (1st and 2nd prize).
I really love the possibility Eyeka gives you to create content, tackle challenging briefs and keep learning to improve yourself. This year has started really positive for me with the help of Eyeka, and I am looking forward to continue learning from my peers, which by the way have some impressive work and skills, and being challenged by the briefs.
Thanks Nicolas for sharing your story and the lovely video. All the best in your future contests with eYeka and beyond.
All women understand the universal truth that their skin will age as they age. However, they still aspire to stay looking young for longer. With SK-II your skin can avoid this fate. A study by SK-II shows that by using SK-II regularly, you will be able to maintain youthful-looking, crystal clear skin. And the younger you start, the younger your skin will look, at any stage in your life. Free from limitations, women can embrace their individuality with the conviction to create their own destiny.
Tell us an emotionally compelling story about what a woman would do differently in her life if she could change her skin’s destiny.
FORMAT: 1 page including 1 image and 1 paragraph of text (max 130 words).